Privacy Policy

Last Updated: January 2026

Cally's Benefit Match ("we," "us," "our," or "Company") operates the website callysbenefitmatch.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all related pages, subdomains, and mobile versions.

Information We Collect

We collect information in the following ways:

How We Use Information

We use collected information for the following purposes:

Cookie Policy

Our website uses cookies to enhance your browsing experience. We use the following cookie types:

You may opt out of non-essential cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is placed. Please note that disabling cookies may affect site functionality.

Third-Party Links

Our website contains links to third-party websites, including betting platforms and affiliate partners such as Betway. We are not responsible for the privacy practices of these external sites. We strongly encourage you to review their privacy policies before providing personal information. We have no control over content, security, or data handling practices of linked websites.

Your Rights

Under UK Data Protection Law (UK GDPR and Data Protection Act 2018), you have the following rights:

To exercise these rights, please contact us using the details below.

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Affiliate tracking data is typically retained for up to 24 months. You may request deletion of your personal data at any time, subject to legal retention obligations.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your data rights, or report a privacy concern, please contact us:

Email: privacy@callysbenefitmatch.co.uk
Website: callysbenefitmatch.co.uk

We will respond to all data subject access requests within 30 days in accordance with UK GDPR requirements.